The Toy Coach

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Episode #63: How To Make A Toy, The 5 Steps of Product Development

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The Toy Development process can seem big, scary, and overwhelming if you’ve never taken it on before, but today’s episode is going to eliminate any uncertainties you may have about what that process looks like. There are 5 key steps of the toy development process that we cover in today’s episode, while touching on the differences between working as a toy designer in the corporate toy world, versus working as a toy entrepreneur.

There ARE some areas of the toy development process that an independent toy entrepreneur might spend more of their time and resources on than a big toy company.  And that’s because as a toy entrepreneur, your focus is narrowed to just a few key items, while a larger toy company may be putting out hundreds of products a year.

If you’re new to the toy space, you’ve chosen the perfect episode to get started with. Let’s dive into learning the best next steps to making our toy ideas into toy products.

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