Episode #195: Instant Insights Into The Toy Industry Uncovered at CHITAG Part 1 of 2
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Are you passionate about toy design and eager to learn from the best in the toy industry? This episode of Making It In The Toy Industry takes you inside the Chicago Toy and Game Fair (ChiTag), a hub of innovation and creativity in the toy and game industry. Learn tips from show attendees who specialize in toy marketing, toy sales, and game innovation. Whether you're an aspiring toy inventor, a game design enthusiast, or simply fascinated by the world of toys, this episode includes 3 mini and action packed interviews.
Listen in as Azhelle challenges her guests to a game of Buildzi while interviewing them about their areas of expertise. Learn tips from Tami of Tamic Strategies, Monica of Boogie Board, and Keegan, inventor of the game Endless. Each guest shares their unique perspective on the industry – Tami discusses strategic approaches to managing overstock and market fluctuations, Monica showcases the cutting-edge, sustainable technology behind Boogie Boards, and Keegan illustrates the process of inventing and testing his award-winning game "Endless." These conversations not only shed light on the nuances of toy and game development but also offer practical advice for how to make and sell your own toys and games.
Episode Cliff Notes:
Navigating Overstock in Toy Industry with Tami
Boogie Board's Innovation in Toys Explained by Monica
Keegan Shares His Award-Winning Game Design Journey
Networking and Collaboration in the Toy Sector
Effective Marketing Strategies in Toy Industry with Monica
Licensing and Commercializing Toy Inventions
Tackling the Challenge of Product Imitation
Essential Advice for Aspiring Toy Inventors from Keegan
Growth and Adaptation in the Toy Business with Tami