Who made Sticki Rolls? It wasn't a giant toy company. It was two friends who said yes to an idea everyone else passed on. Here's the full story of how Sky Castle Toys built a billion-view brand from scratch in under two years.

Who owns NeeDoh? Meet Paul Weingard, CEO of Schylling — the company behind the viral sensory toy empire and TOTY-nominated NeeDoh Nice Cube Swirl.