Some of the most innovative toy ideas come from outside the industry and Dr. Kieche O’Connell is proof. As the creator of Catoms, she blended her love of science and the periodic table into a collectible plush line with characters inspired by real chemical elements.

In this episode, we dive into her journey from scientist to toy creator, how Toy Creators Academy helped her bring Catoms to life, and why authentic storytelling is key to marketing educational toys.

Are your kids really benefiting from that tablet time, or is there more to play than keeping them entertained? In this episode, The Toy Coach is joined by The Toy Queen who shares how the right toys can boost your child's developmental progress.

Our guest today is Kerri Wilmot, an occupational therapist with nearly 25 years of experience in pediatric development. Kerri uses her expertise to guide parents and caregivers on choosing toys that help children fine-tune their motor skills and sensory processing abilities.